Marketing in India : text and cases / S. Neelamegham
By: Neelamegham, S.
Material type: TextPublisher: Noida : Vikas Pub. House, 2012Edition: 4th ed.Description: xvi, 706 p. : ill., maps ; 24 cm.ISBN: 9789325956766 (pbk.).Subject(s): Marketing -- India | Marketing research | Marketing -- case studiesDDC classification: 658.800954Item type | Current location | Collection | Call number | Status | Date due | Barcode |
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National Library of India | E | E 658.800954 N 292 (Browse shelf) | Available | NLI-DBA000133711ENG |
Includes bibliographical references and index