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Made to stick: why some ideas survive and others die

By: Heath, Chip and Heath, Dan.
Material type: TextTextPublisher: New York Random House 2007Description: 291p.ISBN: 9781400064281.Subject(s): Social Psycology | Contagion | Context effectsDDC classification: 302
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Item type Current location Call number Status Notes Date due Barcode
Books Books Central Secretariat Library
302 HEA-M (Browse shelf) Available c32540
Books Books Central Secretariat Library
302 HEA-M (Browse shelf) Available C C032540

Includes index