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The 7 principles of brand managament / Nitish Rai Gupta

By: Gupta, Nitish Rai.
Material type: TextTextPublisher: New Delhi : Tata McGraw-Hill Education, 2011Description: viii, 122 p. : ill. ; 22 cm.ISBN: 9780070680906.Subject(s): Marketing -- Production managementDDC classification: 658.023
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Item type Current location Collection Call number Status Date due Barcode
National Library of India
E E 658.023 G 959 (Browse shelf) Available NLI-DBA0001129493ENG

Includes bibliographical references and index