Koha online

Normal view MARC view ISBD view

International marketing / Philip R. Cateora [and] John L. Graham

By: Cateora, Philip R.
Contributor(s): Graham, John L [jt. aut].
Material type: TextTextSeries: The McGraw-Hill/Irwin series in marketing. Publisher: New Delhi : Tata McGraw-Hill Education, c1999Edition: 10th ed.Description: xxiii, 721 p. : ill. ; 28 cm.Subject(s): Export marketing | International business enterprisesDDC classification: 382
Tags from this library: No tags from this library for this title.
Item type Current location Collection Call number Status Date due Barcode
National Library of India
E/O E/O 382 C 282 (Browse shelf) Available NLI-DBA000081218ENG

Includes index

Indian Culture Logo Recognizing the ongoing need to position itself for the digital future, Indian Culture is an initiative by the Ministry of Culture. A platform that hosts data of cultural relevance from various repositories and institutions all over India.

  •  
  •  
  •  

The Indian Culture Portal is a part of the National Virtual Library of India project, funded by the Ministry of Culture, Government of India. The portal has been created and developed by the Indian Institute of Technology, Bombay. Data has been provided by organisations of the Ministry of Culture.