000 -LEADER |
fixed length control field |
01276nam a22003017a 4500 |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20230303040818.0 |
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
LC control number |
1617EN ENG-115226 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9789351506430 |
Terms of availability or Price |
650.00 |
035 ## - SYSTEM CONTROL NUMBER |
System control number |
B-654225-229 |
035 ## - SYSTEM CONTROL NUMBER |
System control number |
B-667881 |
035 ## - SYSTEM CONTROL NUMBER |
System control number |
EN-98758 |
037 ## - SOURCE OF ACQUISITION |
Source of stock number/acquisition |
Techniz |
037 ## - SOURCE OF ACQUISITION |
Source of stock number/acquisition |
DBAD/PUB |
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
302.2072 |
100 ## - MAIN ENTRY--PERSONAL NAME |
Personal name |
Mytton, Graham |
245 10 - TITLE STATEMENT |
Title |
Media audience research: |
Statement of responsibility, etc. |
by Graham Mytton, Peter Diem [and] Piet Hein van Dam |
Remainder of title |
a guide for professionals / |
250 ## - EDITION STATEMENT |
Edition statement |
3rd ed |
260 ## - PUBLICATION, DISTRIBUTION, ETC. |
Place of publication, distribution, etc. |
New Delhi |
Name of publisher, distributor, etc. |
SAGE Publications |
Date of publication, distribution, etc. |
2016 |
270 ## - ADDRESS |
Address |
B1/I-1 Mohan Cooperative Industrial Area, Mathura Road |
City |
New Delhi |
Postal code |
110044 |
300 ## - PHYSICAL DESCRIPTION |
Extent |
xvi,281p. |
Dimensions |
24cm(pbk) |
500 ## - GENERAL NOTE |
General note or Keywords |
Includes bibliographical references and index |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Mass media |
General subdivision |
Research |
-- |
Methodology. |
700 ## - ADDED ENTRY--PERSONAL NAME |
Personal name |
Diem, Peter |
700 ## - ADDED ENTRY--PERSONAL NAME |
Personal name |
Dam, Peet Hein van |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Source of classification or shelving scheme |
|
Koha item type, Item category |
English Books |
Classification part |
302.2072 |
Call number suffix |
MYT |